Data Science Institute

Instagram selfie of study coauthor Ana-Andreea Stoica

A network effect known as homophily may reduce women’s visibility on social media when recommendation algorithms are added, says a new study. Above, a selfie from study coauthor Ana-Andreea Stoica's Instagram account. (Courtesy of Stoica)

When recommendation algorithms are turned loose on a social network with homophily, women become less visible, says a new study by Columbia researchers.